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Digital transformation contributes to enterprise supply chain resilience, but how to control the risks involved and whether this control contributes to supply chain resilience remains to be explored. This paper aims to clarify...

End-User Computing Social Sciences and Humanities Human Aspects of Technology

Sports organisations, including football clubs, are using social media to connect with spectators. The aim of this study is to examine whether social influence on social media can increase attendance at matches. In particular...

As a new value creation phenomenon, value co-creation has been widely concerned by academia and industry. Companies begin to invest significant resources and build information exchange platform to interact with customers in...

Global Information Technology Computer Science and Information Technology IT Research and Theory

Studies have shown that in-game advertisements can be effective. However, these studies typically examine single player scenarios. This study aimed to investigate the effects of social dynamics on brand awareness of in-game...

Gaming Media and Communications Multimedia Technology

In spite the significance of consumer engagement that scholars have recognized, there is a gap in understanding the influencing factors of consumer social networking engagement behaviors. In the light of social identity theory...

Quantum Interference Graphite Intercalation Compounds Electron−electron Interaction Electron−phonon Coupling Resonant Raman Scattering